Product description ‘How to create online questionnaires’ is a perfect introduction to online survey design. If you need to create and launch your own online survey, and would like to know how to do it well, then this book will provide you with the know-how to write great questions, make good use of layout options and other survey tools in order to get high quality answers to help your business or studies. This is a beginner’s guide to survey design for businesses and students and offers ten top tips to follow to make your first online survey a success. The book takes the reader on the survey journey from defining research objectives through to writing questions, choosing question formats and adding clever finishing touches before launching the survey and reaching the desired destination of obtaining useful answers. About the author Liz Lipscomb is a UK-based Independent Research Consultant with an MSc in Social Research Methods. Prior to setting up Vantage Point Research in 2012, she worked as a researcher in various roles including ten years in the charity sector at The Charities Aid Foundation, and before that at The Learning and Skills Council and the University of Gloucestershire.